Help Support Massachusetts Breast Cancer Patients With The Purchase Of Every Shirt!

In case you’ve been living under a rock, October is Breast Cancer Awareness Month. This year Purely Boston and the Ellie Fund are teaming up to support Massachusetts Breast Cancer patients.  You can join the cause this October by purchasing a Make Breast Cancer Uncommon t-shirt. A portion of all proceeds will be donated to the Ellie Fund in an effort to help local women undergoing Breast Cancer treatment.

An additional portion of proceeds will go DIRECTLY to three local women fighting Breast Cancer right now:

support massachusetts breast cancer patients


Long-time Boston resident and essential health care worker Emily discovered she was positive for the BRCA 1 gene mutation in June 2020. She made the brave decision to undergo a double mastectomy and the final staging is scheduled for November 1, 2021. 




support massachusetts breast cancer patients

In March 2021, mother-of-two Stefanie noticed “dimpling and striation” on her left breast during a workout. The following months would be a whirlwind of events ranging from doctor’s appointments, infections, a mastectomy, and divorce proceedings. 


support massachusetts breast cancer patients


Despite no family history of Breast Cancer, 30-year old Lindsay received a stage 3 diagnosis in May 2020. Miraculously, she was able to receive IVF treatments before chemo and froze 50 eggs. 




Every t-shirt purchased helps support Massachusetts Breast Cancer patients. 

support massachusetts breast cancer patients

What’s the Ellie Fund? 

In 1993 siblings Eliot and Jeff Popkin established the “Eleanor Popkin Scholarship Fund” in honor of their mother, Eleanor, who passed away from Breast Cancer. Deeply impacted by the angels who assisted the Popkin family during their mother’s battle, Eliot and Jeff’s mission became clear: to provide free services to women and families undergoing Breast Cancer treatment. 

A few of the free services provided by the Ellie Fund include: 

Grocery Assistance
Transportation Assistance
Light Housekeeping
Childcare Reimbursement
Delivering Prepared Meals
Acupuncture and Oncology Massage Therapy
(Metastatic patients only)

You can check out some of the patient impact videos HERE. Keep the tissues close.  

Upcoming Ellie Fund Events

The Annual Do Good Campaign unites local businesses with the community. Learn how these organizations support Massachusetts Breast Cancer patients. 

ellie fund breast cancer

Wellesley Square | October 11– 23

Franklin Downtown | October 24 – 30

Legacy Place | Month of October

Where to Give

Looking to donate to a specific cause? HERE are some of the places you can contribute.  

Become a Volunteer